eCommerce and the Construction Industry: Transforming the Supply Chain

eCommerce and the Construction Industry: Transforming the Supply Chain

Construction Materials Online (CMO), a leading online construction materials supplier, analyses the value that eCommerce brings to the industry through its own stores Roofing Superstore, Drainage Superstore and Insulation Superstore.

With the majority of construction specifiers and buyers undertaking some form of internet research prior to purchasing building materials and increasing demands for a smarter solution to sourcing and buying them, eCommerce continues to develop as an efficient and trusted alternative to traditional builders’ merchants. Less than 10 years into trading, CMO’s three specialist online stores today receive in the region of 500,000 visitors a month, demonstrating high demand from the online trade consumer.

Much of the success of CMO’s stores can be attributed to the cost savings it offers customers through lower overheads, together with a wider choice of materials and deliveries direct to site. Manufacturers benefit too, with a direct route to this online marketplace, a fair sale price and room to improve their own customer service as well as opportunities for exploring innovation.

Whilst traditional high street builders’ merchants favour the bricks and mortar approach, and there is a lot to be said for seeing your materials first-hand before you buy, this does not always offer construction professionals the competitive pricing, wide product range or convenience of an online retail experience. The eCommerce solution easily adapts to support the increasing variety of construction materials available today. Restricted by space and location, this can be more difficult for traditional merchants to keep up with. CMO stores alone list over 45,000 specialist products, with an inventory expanding daily to suit its audiences. OData sheets, certifications and demo/installation videos are available for individual products, providing the details needed to make an informed specification or purchasing decision. eCommerce also boosts productivity, saving customers time compared to travelling to and from an over-the-counter merchant and with the ability to order outside normal opening hours from the home or office. Deliveries are available throughout the UK.

With the demand for fair pricing and product ranges continuing to increase, building regulations impacting on product specifications for better quality builds and construction materials and methods evolving alongside all of this, there is even greater demand for a practical and informed method of purchase.

eCommerce is a collaborative, innovative approach to sourcing materials. Specialist stores like Roofing Superstore, Drainage Superstore and Insulation Superstore provide the convenience of a 24/7 online reference tool and ordering facility, together with a team of customer service advisers offering expert product and project support only a short call or message away.

The trend for sourcing building materials online continues to build with an ever-increasing number of ways to access digital content, whether it be through mobiles, tablets or desktop. eCommerce stands apart in the construction industry as a convenient and popular method of sourcing building materials. From cost and time savings to overall customer satisfaction, the benefits of digital purchasing continue to make this a practical alternative for construction professionals.

https://www.constructionmaterialsonline.co.uk/

https://www.roofingsuperstore.co.uk/

https://www.drainagesuperstore.co.uk/

https://www.insulationsuperstore.co.uk/

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