Mediaworks Named as Digital Partner for Home Group

Mediaworks’ growth over the past 12 months has seen nothing but incredible growth with outstanding financial results, a new office relocation and a host of new national and international clients. However, their latest collaboration is one of their most special, with the No.1 Independent Agency in the North East coming together to work with North East based social enterprise Home Group on the design of their website user experience.

Recently announced as the sixteenth largest company in the North East, the housing and social enterprise is one of the largest UK providers of high-quality housing, health and social care. They enlisted Mediaworks to ensure their digital presence online was as effective as their offline brand.

Jo Hamilton, Head of Digital at Home Group spoke about the decision to choose Mediaworks as one of their trusted digital partners: “Mediaworks provided class leading insight into the challenges that Home Group face in building our online presence. We’re excited to work with all the teams to deliver a great customer site that is accessible for all.”

With a long-term goal of building up to 10,000 new homes, as well as continuing their reputation as being the UK’s largest provider of care and support services, Home Group need to redevelop their website to ensure they have a user-friendly website suitable for all customers. Over the next few months, Mediaworks will design the front-end of the new website, ensuring they use data from Home Group and Home Group’s customers to understand the customer journey and enhance user experience.

Heading up the project from a creative standpoint, Andrew Blenkinsop and his team of highly talented and experienced designers will execute the development of the design. The dedicated project team here at Mediaworks will ensure a timely execution and working with Home Group to provide the insight they require at any point of the design.

Mediaworks has established itself as a leading full-service digital agency over the past decade, operating across all areas of digital marketing to deliver inclusive, successful campaigns. The digital partnership with Home Group is the next great leap for Mediaworks as they strive to become the North East’s trusted digital partner.

Managing Director, Brett Jacobson discusses the new client and what it means for Mediaworks going forward.

“Home Group is the perfect foundation for our future growth plans going forward and is a huge win for Mediaworks. We are incredibly proud to become one of Home Group’s trusted digital partners and we can’t wait to get started working with them on the web design and UX project.”

“After a hugely successful 2018, our aims as a business are to continue with the effective approach we’ve had by increasing our client base both regionally and nationally, as well as bringing in a further 30+ new recruits and being recognised nationally as a thought-leader for the digital industry to ensure that our services continue to meet the evolving needs of our clients.”


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